The Lett Direct Library

Stay on top of the ever-changing catalog and internet marketing methods with our knowledgebase articles. We have amassed, organized and published much of the knowledge we have accumulated over the years. Please browse, print and share these articles from our Lett Direct Library.

Celebrating Our 25th Year in Business

May 12, 2020

By Steve Lett

In: The Catalogers' Encyclopedia

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How To Build Your Content Marketing Funnel

May 7, 2020

In: Internet Marketing Playbook

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by Geoff Hineman

The Narrative Arc of Your Brand Story

April 29, 2020

In: Internet Marketing Playbook

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by Geoff Hineman

SEO Next Steps: Choosing Which Products to Optimize First

April 21, 2020

In: Internet Marketing Playbook

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by Geoff Hineman

Why Your Page Titles Are Terrible (and How to Fix Them)

April 17, 2020

In: Internet Marketing Playbook

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by Geoff Hineman

Postal Update

April 16, 2020

In: The Catalogers' Encyclopedia

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By: Steve Lett

Image Alt Text Optimization for SEO Success

April 3, 2020

In: Internet Marketing Playbook

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by Geoff Hineman

How to Write a Blog Post People Will Want to Read (and Share)

March 26, 2020

In: Internet Marketing Playbook

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by Geoff Hineman

15 Tips for Working from Home Successfully

March 19, 2020

In: Internet Marketing Playbook

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by Geoff Hineman

Significant Catalog Marketing Events Over the Past 60 Years

March 16, 2020

In: The Catalogers' Encyclopedia

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By: Steve Lett

Total Posts: 194