The Lett Direct Library

Stay on top of the ever-changing catalog and internet marketing methods with our knowledgebase articles. We have amassed, organized and published much of the knowledge we have accumulated over the years. Please browse, print and share these articles from our Lett Direct Library.

Category Pages: When to Create and Optimize

May 27, 2020

In: Internet Marketing Playbook

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by Geoff Hineman

The Anatomy of a #1 Google Result

May 19, 2020

In: Internet Marketing Playbook

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by Geoff Hineman

Remembering Your Unique Value Proposition (UVP)

May 13, 2020

In: Internet Marketing Playbook

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by Geoff Hineman

Celebrating Our 25th Year in Business

May 12, 2020

By Steve Lett

In: The Catalogers' Encyclopedia

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How To Build Your Content Marketing Funnel

May 7, 2020

In: Internet Marketing Playbook

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by Geoff Hineman

The Narrative Arc of Your Brand Story

April 29, 2020

In: Internet Marketing Playbook

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by Geoff Hineman

SEO Next Steps: Choosing Which Products to Optimize First

April 21, 2020

In: Internet Marketing Playbook

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by Geoff Hineman

Why Your Page Titles Are Terrible (and How to Fix Them)

April 17, 2020

In: Internet Marketing Playbook

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by Geoff Hineman

Postal Update

April 16, 2020

In: The Catalogers' Encyclopedia

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By: Steve Lett

Image Alt Text Optimization for SEO Success

April 3, 2020

In: Internet Marketing Playbook

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by Geoff Hineman

Total Posts: 207