The Lett Direct Library

Stay on top of the ever-changing catalog and internet marketing methods with our knowledgebase articles. We have amassed, organized and published much of the knowledge we have accumulated over the years. Please browse, print and share these articles from our Lett Direct Library.

Top Print Questions of 2022

December 16, 2022

By: Kate Lett

In: The Catalogers' Encyclopedia

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Co-Mailing – What is it and How it Benefits You

December 14, 2022

By: Steve Lett

In: The Catalogers' Encyclopedia

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Website Functionality – It Matters

November 17, 2022

By: Kate Lett

In: Internet Marketing Playbook

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Merge It and Purge It!

November 15, 2022

By: Steve Lett

In: The Catalogers' Encyclopedia

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How to Reduce Postage Cost

November 15, 2022

By: Steve Lett

In: The Catalogers' Encyclopedia

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The Disappearing Act of Organic Results

October 14, 2022

By: Kate Lett

In: Internet Marketing Playbook

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Direct Mail vs. Catalogs … Is “Print” in Your Future?

October 13, 2022

By: Steve Lett

In: The Catalogers' Encyclopedia

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Getting Started with List Segmentation

October 3, 2022

By: Steve Lett

In: The Catalogers' Encyclopedia

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Is TikTok for You? The Ultimate TikTok for Business Guide

September 12, 2022

By: Lili Zecevic

In: Internet Marketing Playbook

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Slim-Jim vs. Standard Trim Size Catalog: Pros and Cons

September 12, 2022

By: Steve Lett

In: The Catalogers' Encyclopedia

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Total Posts: 244