The Lett Direct Library

Stay on top of the ever-changing catalog and internet marketing methods with our knowledgebase articles. We have amassed, organized and published much of the knowledge we have accumulated over the years. Please browse, print and share these articles from our Lett Direct Library.

How Much Does it Cost to Mail a Catalog

December 19, 2019

In: The Catalogers' Encyclopedia

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What’s Included in The Cost to Print and Mail a Catalog

December 19, 2019

In: The Catalogers' Encyclopedia

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The Art of Generating More Google Reviews

August 27, 2019

In: Internet Marketing Playbook

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What to Know About Promotional Offers

July 10, 2019

In: The Catalogers' Encyclopedia

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by Stephen Lett

Future Proofing Your Content as Search Evolves

June 17, 2019

In: Internet Marketing Playbook

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by Geoff Hineman

The Power of Marketing

June 6, 2019

In: The Catalogers' Encyclopedia

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by Stephen Lett

Launching a New Website? Read This First!

May 13, 2019

In: Internet Marketing Playbook

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by Kate Lett

How Do You Value Your House File?

May 7, 2019

In: The Catalogers' Encyclopedia

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by Stephen Lett

Signals from Google? Cross Device Tracking

April 12, 2019

In: Internet Marketing Playbook

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by Gregory Lett

Welcome to California: Getting Ready for the CCPA and the (New) Prop. 65

April 4, 2019

In: The Catalogers' Encyclopedia

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by the American Catalog Mailers Association

Total Posts: 181