The Lett Direct Library

Stay on top of the ever-changing catalog and internet marketing methods with our knowledgebase articles. We have amassed, organized and published much of the knowledge we have accumulated over the years. Please browse, print and share these articles from our Lett Direct Library.

Duplicate Content and Canonical Tags: A Refresher

November 11, 2020

In: Internet Marketing Playbook

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by Geoff Hineman

Keyword Research for Search Intent

October 8, 2020

In: Internet Marketing Playbook

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by Geoff Hineman

Navigating the Unknowns of the 2020 Holiday Season

October 7, 2020

In: The Catalogers' Encyclopedia

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by Jenny Mullen

Lett Direct Shoptalk 2020

October 2, 2020

By: Paula Jeske

In: The Catalogers' Encyclopedia

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by Paula Jeske

Perfecting Your Content Strategy for the Holiday Season

September 30, 2020

By: Kate Lett

In: Internet Marketing Playbook

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by Kate Lett

Stocking Stuffers for Quick Holiday Wins

September 25, 2020

In: Internet Marketing Playbook

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by Geoff Hineman

Using Google Search Operators to Discover Link Building Opportunities

September 15, 2020

In: Internet Marketing Playbook

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by Geoff Hineman

5 Digital Marketing Holiday Prep Tips to Make This Season a Success

September 10, 2020

In: Internet Marketing Playbook

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by Adam Nelson

Page Count vs. Catalog Circulation … Determining the Best Strategy for Growth

September 1, 2020

By Steve Lett

In: The Catalogers' Encyclopedia

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ACMA's 13th Annual 2020 National Forum

August 13, 2020

By Steve Lett

In: The Catalogers' Encyclopedia

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Total Posts: 207