The Catalogers' Encyclopedia
Stay on top of the ever-changing catalog and internet marketing methods with our knowledgebase articles. We have amassed, organized and published much of the knowledge we have accumulated over the years. Please browse, print and share these articles from our Lett Direct Library.
by Stephen Lett
by Gregory Lett
by Stephen Lett
by Sandy Wolstencroft
It's All About Merchandise, Value Price and E-Commerce
March 7, 2017
In: The Catalogers' Encyclopedia
Read Moreby Curt Barry
The Analytics of Determining Proper Page Count
March 7, 2017
In: The Catalogers' Encyclopedia
Read Moreby Stephen Lett
Catalog-Friendly Postal Reform Legislation
February 28, 2017
In: The Catalogers' Encyclopedia
Read MoreThe Impact of Raising the Catalog Piece Weight Limit...Take Advantage!
February 7, 2017
In: The Catalogers' Encyclopedia
Read Moreby Stephen Lett
Catalogs Continue to Drive Traffic to the Web
December 6, 2016
In: The Catalogers' Encyclopedia
Read Moreby Stephen Lett
How Do Your Operational Costs and Metrics Measure Up?
December 6, 2016
In: The Catalogers' Encyclopedia
Read Moreby Stephen Lett